Ecco Domani Sip Boldly

About this mission

Like the perfect statement piece that’s always in fashion, Ecco Domani balances bold style with timeless sophistication. Show us how you sip stylishly and boldly during golden hour. We don’t mean the same old glass-in-hand photos. The wine bottle should be the focal point, but the moment behind the capture is what matters most.
Please note, these images will be used in the fall/winter, apply this to wardrobe decisions (ie. people in scarves, jeans, boots)
Choose a scenario:
Evening out with friends
- Pop on a bold red lip, gather your best friends for happy hour, and sip on a glass of Ecco Domani.
A night in with wine and bold food pairings
- Treat yourself to a refreshing glass of Ecco Domani and some bold food pairings to elevate the way you self care.

Evenings with entertainment
- It can be an outdoor dinner party, a backyard movie night, or planning a viewing party of RuPaul's drag race with friends, try to make everyday moments just a little more fun.

Do:
🥂 Use vintage 2020 bottle
🥂 feature Ecco Domani’s bold green color palette
🥂 have some product photos with a solid background
Bottle should be at least ¾ full, ½ empty bottles or less will not be accepted
🥂 Wine glass or bottle with condensation

🥂 Avoid photos being overtly staged
🥂 Find playful ways to include bold attitude
🥂 Fill the wine glass slightly less than half
Images showing a wine glass more than half full will not be accepted
🥂 Show people in lifestyle settings, with food pairings
Should feel lived in
🥂 Use a white wine glass
🥂 Ensure product is not damaged
DONT
✖️ no other alcohol brands
✖️ no other obvious branding (e.g.common lifestyle brands)
✖️ no intoxicated people or excessive drinking
✖️ no photos with children or underage drinking
✖️ no alcohol near toys or anything related to children
✖️ no photos of alcohol consumption in cars (even parked!)
✖️ no drinking from bottle
✖️ no suggestive drinking ie fixing mood