Video Mission

0 Videos$300 RewardSuccesfully ended2019-03-31 Ends at

About this mission

For six decades now, Dove has kept inspiring women to feel and look wonderful, because beauty is for everyone. In this Video Mission we would like to see exactly that - “Real Beauty by Real Women”.


We would like you to submit videos of a “Beauty User” showing the benefits of using the below Dove product (one or both):


Dove Body Wash “Deeply Nourishing”
Dove Bar “White”


Things to keep in mind:


The videos must follow these 3 steps:



  1. Opening frames should feature a talent/situation/creative hook that is relevant to the specific precision audience and lands the message of one of the insight spaces

  2. Skin “payoff” shot to express benefit of “Smooth and Glowing Skin

  3. Show the Dove packshot (Dove Bar “White” or Dove Body Wash “Deeply Nourishing”). If you can show both the packshots the better


IMPORTANT: You will find all the required assets and additional info under this link: https://community.foap.com/dove-video-missions-details-for-creators/


If you cannot add the captions and logos, please upload a raw video and Foap Team will edit them for you.

Mission rules

- Duration: 6 seconds

- Each video needs to be in 3 orientations (vertical, horizontal, square)

- Model should be Asian (East or Southeast Asia preferred) and needs to be natural

- Video should include a Dove-relevant caption that clearly relates to the chosen insight.

- Make it short, snappy, and positive! Video must include the caption “Dove, for smooth and glowing skin” during the packshot scene.