We want to see real authentic moments of people having fun, being genuine and enjoying life to the fullest! We will need photos with 3 different themes: Food & Pepsi, Summer & Pepsi and Winter & Pepsi. Every photo should tell a story, the elements in the photo should clearly show that.
See details below.
You need to always to include Pepsi in your photos. It should not be too close to the camera but it should be close enough to make sure that we can recognize the brand.
You can use a glass bottle, a plastic bottle or a can as long as it shows the correct logo which is the one used in the example photo. Wrong logos or paper cups will not be accepted. Check out which logos you should use and which you should not.
We do not need model looking people. We want to see everyday normal looking people that dress well, that are happy and smiling in the photos.
We would like to see different locations and settings but also different people in your photos. Don’t include the same person in all of your photos.
If you want to make sure you get the perfect photos, please email me at zois@foap.com to get the full list of requirements for these photos!
→ IMPORTANT
If your photos show faces, you need a model release. Send your release to modelrelease@foap.com.
Get a model release form and read more about model releases on blog.foap.com